The secret is the map. The secret to achieving growth in your business. Your map is your living, breathing strategy. It’s there for you every step of the way. And so am I.Learn More
Being your own expert strategist is easier than you think. Start now: Learn why your business needs a strategy, what it takes to create one, and how to get started.Learn More
Your very own re-usable, DIY-able, interactive strategy TOOLS. Go beyond ebooks and courses. Build your map. The map is your strategy and strategy is your friend.Learn More
The tools & support you need to be your own expert strategist.
Nitty-gritty, get-real topics on strategy in your business.
“Now, what?” he said. “I get your emails. I’ve read them. I finished the [Crash] Course. So, you’ve got the six steps or whatever … Now, what?” said the guy at the pub standing behind my chair. I turned around, dumbstruck....Learn More
Around here, we talk a lot about “vision.” Another way to think of a vision is as a Big Hairy Audacious Goal for your business. You know, a BHAG. A what? A BHAG. It’s from one of my favorite books, Good to Great by Jim Collins. (Actually it was coined in the preceding...Learn More
Strategy has been around forever. You understand the role it plays in wars between countries or battles among big business competitors. But does strategy have to be about winning? In those contexts, strategy is all about winning — about beating someone else or keeping...Learn More